Prada SS2012 Campaign Steven Meisel – Because Boys Like Cars

We have to hand it (again) to Miuccia Prada. Her standout collection for Prada SS12 was based around what boys like, cars. The result is a sweet doll-like collection that is infused with hot-rod car detailing. Pure genius as always. The campaign shot by Steven Meisel at a gas station, celebrates the soft details of the collection with pin-up hairstyles, pastel tones and over-sized costume jewellery. Models in the campaign are a mixture of campaign regulars and emerging stars including; Natasha Poly, Meghan Collison, Elise Crombez, Ymre Stiekema and Katryn Kruger.

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